Rapseason
Transforming RAPSEASON's visual identity, we synced the site's energy to the pulse of live hip-hop shows. With a modern touch for Ink Entertainment, the redesign features a plug-and-play functionality ideal for the dynamic schedule of live events, and a vinyl-inspired visual theme that pays tribute to the heritage of hip-hop culture.
The redesign challenge was to create a fluid system that could adapt swiftly to the rhythm of live series updates while honouring the tactile feel of traditional music formats. The result was a fresh, dynamic platform that resonates with the energy of live hip-hop and connects artists to audiences meaningfully.
Guided the website's creative and strategic revamp, enhancing the user journey to reflect the thrill of live performances. Additionally, I crafted a series of graphics that visually amplify the brand’s voice and the live music narrative.
The redesign challenge was to create a fluid system that could adapt swiftly to the rhythm of live series updates while honouring the tactile feel of traditional music formats. The result was a fresh, dynamic platform that resonates with the energy of live hip-hop and connects artists to audiences meaningfully.
CreDITS //
Samantha O'Connor
Ibraheem Balogun
